The year of the 2024 seems to have come to an end without stirring up much waves.

Looking back on this year, the world was turbulent and changeable. We can't take it easy. For most people around us, they are stress and anxiety. When expectations fall short of expectations, it becomes a question for everyone to choose whether to keep punching or give up.

In July, ZOSE Group celebrated its 28th birthday. A cultural enterprise that has been operating in Hainan for 28 years, Behind the trust of nearly 1,000 employees, there seems to be no more choice. Taking stock of the balance sheet of 28 years, we have stable policy environment, solid industrial foundation, mature operation team and clear development goals...If these are counted as asset surplus, then negative factors are also accumulating. The lack of market confidence and the change of consumption structure pose challenges to our original business. Under the great changes of the times, we need to regain the passion of starting a business in those years if we want to realize the dream successfully.

In Hainan, the years of Chuanghai are the passion of a generation.

In retrospect, there were such a group of people who left their homes, went to Hainan Island. History said that "100,000 talents went to Hainan". There was a more concise saying among the people: Chuanghai.

Those who lived through that time are still thinking about it.

Chuanghai is a memory. Youth may fade, blood still surging. After years of precipitation, the past is fragrant.

Chuanghai is a kind of spirit. penniless, mind the world, torrent brave, hundred fold not back. There is no can and can not, only dare and dare not. Looking forward to the friends who have experience of Chuanghai meet and drink.

Looking back on the experience of Chuanghai is to pay tribute to a period of history, which is the youth memory of common experience; it is also to awaken a spirit, which is the entrepreneurial spirit full of passion.

Passion is not only the hormonal agitation in youth, but also the certainty of unlimited possibilities in the future; passion is not only the impulse of rashness and recklessness, but also the action of only asking for cultivation without asking for harvest.

Hainan will have its separate customs territory status by 2025 when the entire island is ring-fenced. Today's Hainan has been defined in advance as a new frontier for China's institutional opening, a new hot land for regional mutually beneficial cooperation, and a new engine for promoting economic globalization. In order to play such an important role, Hainan needs to go all out from top to bottom entrepreneurial passion in the future.

More than 900 years ago, Su Tungpo, 62 years old, was relegated to Hainan with complicated feelings. When he first landed on the island, he was aroused by the wind and things in front of him. The rapid wind and rain in the summer afternoon, after the poet's imagination, turned into the drum music in the immortal world. Compared with his feeling in Huangzhou was different. Sharp sensibility and extraordinary imagination, is a great poet's life background, with passion, you can find poetry from ordinary days, can still sigh after setbacks,"I have traveled wonderfully in my life"!

Su Tungpo can do this, so can we.